Privacy Policy

LOU Web Technologies Inc. (the “Company”) is committed to maintaining robust privacy protections for its users.
Our Privacy Policy is designed to help you understand how we collect, use and safeguard the information you provide to us and to assist you in making informed decisions when using our Site and Services.

For purposes of this Agreement, “Site” refers to the Company’s website, which can be accessed at louassist.com or through the Company’s Chrome Browser Extension. “Services” refers to the Company’s services accessed via the Site.

By accessing our Site or Services, you accept our Privacy Policy and Terms of Service, and you consent to our collection, storage, use and disclosure of your Personal Information as described in this Privacy Policy.

Information We Collect

We collect “Non-Personal Information” and “Personal Information.” Non-Personal Information includes information that cannot be used to personally identify you, such as anonymous usage data, general demographic information we may collect, referring/exit pages and URLs, platform types, preferences you submit and preferences that are generated based on the data you submit and number of clicks. Personal Information includes your email, name, address, and credit card information, which you submit to us through the registration process at the Site. We never sell any of the data that Lou collects to third parties and all data is subject to the protections of the General Data Protection Regulation, in the case it originates from the European Union.

Type 1: End-user Non-Personal Information

In an effort to improve the quality of the Services, we track information provided to us by the end-user’s browser or by our Site when the user views or uses the Services, such as the website he/she came from (known as the “referring URL”), the type of browser he/she is using, the device from which he/she connected to the Services, the time and date of access, and other information that does not personally identify the end-user. We track this information using cookies, or small text files which include an anonymous unique identifier. Cookies are sent to a user’s browser from our servers and are stored on the user’s computer hard drive. Sending a cookie to a user’s browser enables us to collect Non-Personal information about that user and keep a record of the user’s preferences when utilizing our services, both on an individual and aggregate basis.

Type 2: End-user Personal Information

This is the most sensitive type of data that Lou handles and we take strong precautions to protect it. This information includes any user data provided to Lou by Lou’s customers using a secure api. With Lou's default settings, we DO NOT collect any End-user Personal Information. Instead, Customers are given a choice of providing this information with the main purpose of this data being to provide better targeting and customization of Lou content. We DO NOT sell end-user Personal Information to third parties.

Type 3: Customer Non-Personal Information

For registered users using our Chrome Browser Extension, we collect information provided to us by customer’s browser or by our Site when the customer views or uses the Services, such as the website he/she came from (known as the “referring URL”), the type of browser he/she is using, the device from which he/she connected to the Services, the time and date of access, and other information that does not personally identify the end-user. We track this information using cookies, or small text files which include an anonymous unique identifier. Cookies are sent to a user’s browser from our servers and are stored on the user’s computer hard drive. Sending a cookie to a user’s browser enables us to collect Non-Personal information about that user and keep a record of the user’s preferences when utilizing our services, both on an individual and aggregate basis.

Type 4: Customer Personal Information

In addition to the information provided automatically by your browser when you visit the Site, to become a subscriber to the Services you will need to create a personal profile. You can create a profile by registering with the Services and entering your email address, name, password, and other personal data. By registering yourself or others, you are authorizing us to collect, store and use your email address in accordance with this Privacy Policy.

Children’s Privacy

The Site and the Services are not directed to anyone under the age of 13. The Site does not knowingly collect or solicit information from anyone under the age of 13, or allow anyone under the age of 13 to sign up for the Services. In the event that we learn that we have gathered personal information from anyone under the age of 13 without the consent of a parent or guardian, we will delete that information as soon as possible. If you believe we have collected such information, please contact us at contact@louassist.com

How We Use and Share Information

Personal Information

Except as otherwise stated in this Privacy Policy, we do not sell, trade, rent or otherwise share for marketing purposes your Personal Information with third parties without your consent. We do share Personal Information with vendors who are performing services for the Company, such as the servers for our email communications who are provided access to user email addresses for purposes of sending emails from us. Those vendors use your Personal Information only at our direction and in accordance with our Privacy Policy.

In general, the Personal Information you provide to us is used to help us communicate with you. For example, we use Personal Information to contact users in response to questions, solicit feedback from users, provide technical support, and inform users about promotional offers.

We may share Personal Information with outside parties if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to meet any applicable legal process or enforceable governmental request; to enforce applicable Terms of Service, including investigation of potential violations; address fraud, security or technical concerns; or to protect against harm to the rights, property, or safety of our users or the public as required or permitted by law. In the event we undergo a business transaction such as a merger, acquisition by another company, or sale of all or a portion of our assets, your Personal Information may be among the assets transferred. You acknowledge and consent that such transfers may occur and are permitted by this Privacy Policy, and that any acquirer of our assets may continue to process your Personal Information as set forth in this Privacy Policy. If our information practices change at any time in the future, we will post the policy changes to the Site so that you may opt out of the new information practices. We suggest that you check the Site periodically if you are concerned about how your information is used.

Non-Personal Information

At all times, we use Non-Personal Information to help us improve the Services and customize the user experience. We also aggregate Non-Personal Information in order to track trends and analyze use patterns on the Site. This Privacy Policy does not limit in any way our use or disclosure of Non-Personal Information and we reserve the right to use and disclose such Non-Personal Information to our partners, advertisers and other third parties at our discretion.

How We Protect Information

We implement security measures designed to protect your information from unauthorized access. Your account is protected by your account password and we urge you to take steps to keep your personal information safe by not disclosing your password and by logging out of your account after each use. We further protect your information from potential security breaches by implementing certain technological security measures including encryption and secure socket layer technology. However, these measures do not guarantee that your information will not be accessed, disclosed, altered or destroyed by breach of such secure server software. By using our Services, you acknowledge that you understand and agree to assume these risks.

Your Rights Regarding the Use of Your Personal Information

You have the right at any time to prevent us from contacting you for marketing purposes. When we send a promotional communication to a user, the user can opt out of further promotional communications by following the unsubscribe instructions provided in each promotional e-mail. You can also indicate that you do not wish to receive marketing communications from us by notifying us via email at contact@louassist.com. Please note that notwithstanding the promotional preferences you indicate by either unsubscribing or opting out of the Site, we may continue to send you administrative emails including, for example, periodic updates to our Privacy Policy.

Links To Other Websites

As part of the Services, we may provide links to or compatibility with other websites or applications. However, we are not responsible for the privacy practices employed by those websites or the information or content they contain. This Privacy Policy applies solely to information collected by us through the Site and/or Services. Therefore, this Privacy Policy does not apply to your use of a third party website accessed by selecting a link on our Site or via our Services. To the extent that you access or use the Services through or on another website or application, then the privacy policy of that other website or application will apply to your access or use of that site or application. We encourage our users to read the privacy statements of other websites before proceeding to use them.

Changes To Our Privacy Policy

The Company reserves the right to change this policy and our Terms of Service at any time. We will notify you of significant changes to our Privacy Policy by sending a notice to the primary email address specified in your account or by placing a prominent notice on our site. Significant changes will go into effect 10 days following such notification. Non-material changes or clarifications will take effect immediately. You should periodically check the Site and this privacy page for updates.

Contact Us

If you have any questions regarding this Privacy Policy or the practices of this Site, please contact us by sending an email to contact@louassist.com

This Privacy Policy was last updated on 02/15/22.