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Product marketing

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Rachel Pardue

Kyle Lawson

Rachel

30 User Onboarding Tools to Drive Product Growth and Improve User Retention; This guide will share the benefits of user onboarding software and recommend some of the top tools that will wow your users. 

30 User Onboarding Tools to Drive Product Growth and Improve User Retention

Since first developed in 2003, SaaS companies have used NPS scores to gather qualitative data to measure and improve customer experience and loyalty. NPS is notably the most implemented customer experience KPI over all other user feedback types.

Since first developed in 2003, SaaS companies have used NPS scores to gather qualitative data to answer NPS questions and improve customer experience. NPS is notably the most implemented customer experience KPI over all other user feedback types.

NPS (Net Promoter Score): The Complete SaaS Guide

With product-led growth gaining more popularity, product marketing is also rising. But what exactly is the role of product marketing in SaaS?

SaaS product marketing is the tactics and strategies applied to software products to generate demand and drive end-user adoption and retention of the product.

What is SaaS Product Marketing?

Product-led Growth is the effort to create an all-encompassing self-service product that sells itself and grows the business. If your company is looking to level up and implement a product-led growth strategy read to learn more!  

Everything a startup needs to know about product-led growth. Product-led growth is defined as a go-to-market strategy that relies on using the product as the principal tool to acquire, activate, and retain customers.

The Ultimate Guide to Product Led Growth for Startups

New feature announcements keep users up to date on latest releases and improve feature adoption. Learn best practices, see examples of high performing feature announcements, & how new feature announcements can drive feature adoption for your product. 

How to Create New Feature Announcements That Work

This one-stop guide will teach you everything you need to know about maximizing product adoption. We'll cover product adoption, how to track and measure it, and how to optimize the product to increase adoption.

This one-stop guide will teach you everything you need to know about maximizing product adoption in 2022. We'll cover product adoption, how to track and measure it, and how to optimize the product to increase adoption.

The Ultimate Guide to Product Adoption in 2022

Goals help product teams understand how users are progressing through the onboarding process and how much of the product users are adopting.

Everything you need to know about setting effective user onboarding goals. Goals help product teams understand how users are progressing through the onboarding process and how much of the product users are adopting.

Everything You Need to Know About Setting Effective User Onboarding Goals

Time to Value (TTV) is how much time it takes a new user to realize and gain value from a product. Learn how to shorten your product's TTV so that your users get a return on their time investment faster & stick around. 

Time to Value is how much time it takes a new user to realize and gain value from a product. A short TTV means users get a return on their time investment faster, which means they're more likely to stick around. Lower TTV with user onboarding

How to Reduce Time to Value with Enhanced User Onboarding

Lou just made it incredibly easy to onboard users faster with interactive checklists that take just minutes and no code to launch. 

Onboard users faster with interactive checklists that take just minutes and no code to launch. 

Introducing Lou Onboarding Checklists

Discover five actionable ways to help drive the adoption of new features and encourage your users to stick around for the long haul.

How to Increase Feature Adoption and Boost Long-Term User Retention. Discover five actionable ways to help drive the adoption of new features and encourage your users to stick around for the long haul.

5 Ways to Increase Feature Adoption and Boost User Retention

A guide to understanding aha moments and how to optimize your new user onboarding flow to get to the aha moment faster

Aha moment: definition, examples, & how to get your users there faster. A guide to understanding aha moments and how to optimize your new user onboarding flow to get to the aha moment faster

Aha Moment: Definition, Examples, & How to Get Your Users There Faster

Guidelines and examples for creating beautiful and effective product tours 

A comprehensive guide to creating effective and beautifully designed product tours and walkthroughs without code

How to Design a Great Product Tour

With a 4.7 star rating, Lou is ranked in the top 10 Digital Adoption Platforms for small businesses

G2 ranks Lou among the best Digital Adoption Platforms for small businesses, and customers rank Lou's ease of use as a perfect 10/10

Lou is a High Performer on G2!

Adōpets announces new features & product updates to pet shelters across the world with Lou

Lou product tours make it easy to announce new features & product updates to pet shelters across the world. Adopets customer story.

Customer Story: Adōpets

Vsble scales onboarding for 100k users & decreases support tickets by 15% with Lou

Vsble scales onboarding & decreases support tickets by 15% using Lou's code free product tours. Read case study. 

Customer Story: Vsble

A tooltip is a brief message that appears when a user interacts with a specific app or website element. A good tooltip is subtle, provides the user with valuable information, and then gets out of the way. 

Tooltips: A Guide To Designing These Helpful Hints

Announcing product changes effectively and clearly will help build trust and loyalty between you and your users.

How to Announce New Features in 2021

In this onboarding teardown we're taking a look at Polly, the instant engagement app for Slack and Microsoft Teams.

Polly Onboarding Teardown

When building product tours or any other onboarding content for your app, it's important to begin by defining a goal.

Are You Setting User Onboarding Goals?

Today we're announcing a new feature to help track user activation in your app. Goals help you understand how effective your product tours are at driving users toward key activities.

New Feature: Goals

Integrating with Segment makes it easy to utilize Lou’s most powerful personalization features without any custom code or added implementation time

Integrate Lou With Segment

Lou is the first digital adoption platform to go freemium. Creating great user experiences has never been easier!

Introducing Lou Freemium

With businesses looking to cut SaaS subscriptions due to the effects of COVID-19, we've put together 4 powerful strategies to drive customer retention this quarter.

4 Ways to Retain Customers

Product tours help drive users to activation by guiding them step-by-step through completing important tasks on your platform.

How to Build an Engaging Product Tour

First impressions are powerful and hard to overcome. As a SaaS company, our user onboarding experience gives the first impression of our company long before a user interacts with our team.

30 User Onboarding Tools to Drive Product Growth and Improve User Retention

NPS (Net Promoter Score): The Complete SaaS Guide

What is SaaS Product Marketing?

The Ultimate Guide to Product Led Growth for Startups

How to Create New Feature Announcements That Work

The Ultimate Guide to Product Adoption in 2022

Everything You Need to Know About Setting Effective User Onboarding Goals

How to Reduce Time to Value with Enhanced User Onboarding

Introducing Lou Onboarding Checklists

5 Ways to Increase Feature Adoption and Boost User Retention

Aha Moment: Definition, Examples, & How to Get Your Users There Faster

How to Design a Great Product Tour

Lou is a High Performer on G2!

Customer Story: Adōpets

Customer Story: Vsble

Tooltips: A Guide To Designing These Helpful Hints

How to Announce New Features in 2021

Polly Onboarding Teardown

Are You Setting User Onboarding Goals?

New Feature: Goals

Integrate Lou With Segment

Introducing Lou Freemium

4 Ways to Retain Customers

How to Build an Engaging Product Tour

User Onboarding Guide

Onboarding and product adoption tips right to your inbox.

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30 User Onboarding Tools to Drive Product Growth and Improve User Retention

NPS (Net Promoter Score): The Complete SaaS Guide

What is SaaS Product Marketing?

The Ultimate Guide to Product Led Growth for Startups

How to Create New Feature Announcements That Work

The Ultimate Guide to Product Adoption in 2022

Everything You Need to Know About Setting Effective User Onboarding Goals

How to Reduce Time to Value with Enhanced User Onboarding

Introducing Lou Onboarding Checklists

5 Ways to Increase Feature Adoption and Boost User Retention

Aha Moment: Definition, Examples, & How to Get Your Users There Faster

How to Design a Great Product Tour

Lou is a High Performer on G2!

Customer Story: Adōpets

Customer Story: Vsble

Tooltips: A Guide To Designing These Helpful Hints

How to Announce New Features in 2021

Polly Onboarding Teardown

Are You Setting User Onboarding Goals?

New Feature: Goals

Integrate Lou With Segment

Introducing Lou Freemium

4 Ways to Retain Customers

How to Build an Engaging Product Tour

User Onboarding Guide

Onboarding and product adoption tips right to your inbox.

Product

Company

Resources

Contact Us